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Thank the letter reader for his or her time and include all of your contact information. If you are looking for racing sponsorship proposals, you are at the right place. This basically means compiling as comprehensive a list as possible of all the things you can offer that a sponsor may take an interest in. Make sure to stay in touch with your sponsor throughout the season, even when youre not actively working on something for them. Create a portfolio, be presentable and professional. 3. Harvick has spent 23 seasons in the NASCAR Cup Series. Once you understand how the sponsorship process works, you can set out to getting racing sponsors on your own. 0000054763 00000 n 0000000839 00000 n It takes only a couple of minutes. 68 11 Write down every possible attribute you can give to a sponsor. The appeal of any asset you offer will depend on a number of things, including the sponsor's objectives, line of business, business cycle and their ability to activate those assets. Think about those reasons you stand out. Group outing packages can be set up for larger groups from your business or organization. So whether you are spending $1,000 a weekend or $100,000 a weekend, youre basically racing for yourself. Skilfully navigating all the necessary steps to signing up a sponsor and keeping them happy will give your event a strong advantage towards long-term prosperity. Research the sponsor you are targeting. And yet, many sponsor stickers are from drivers who just like and want to support a specific brand or business without necessarily being compensated. evsr.net Details File Format PDF Download Sample Sponsorship Proposal westportracing.com Details File Format PDF Download Sports Sponsorship Proposal Think about the problem you will help solve and the goals youll help reach. Race Car Sponsorship Proposal Template. If they have paid for these or similar sponsorship benefits in the past, the ball is on their court to argue why the same terms won't work this year round. Your pitch emails need to work really hard for you if your proposal doesnt include any kind of value proposition or information on how youll help a business reach its goals. putting on races, come join our race directors Facebook group, But with good content and a consistent posting strategy, you can grow your following and increase your reach. This is a business relationship and there must be a clear concise understanding of expectations, timelines and returns. What is the sponsor trying to get out of a potential sponsorship of your event? Not all benefits will be relevant to every business. You do not need to include every cost. Once youve found the business youd like to approach, think about what their goals are. Unfortunately, retaining sponsorship in the long term may not always be under your control. Present the benefits you offer clearly and simply. Here's a few tips on drafting that all-important first email or conducting your introductory call: Including an attachment showcasing some key aspects of your event is ok. Are you looking at club racing as a stepping stone to Going Pro? You're the solution to their problems pitch yourself that way, rather than presenting your favorite things about yourself and some special award you got hoping they bite. The second is a simple showcase of who you are. Posted on January 12, 2023 by admin. Leg Daddy Racing Sponsorship Proposal 1. How much work will be involved on your end in delivering on the sponsorship? This can include hospitality, stickers on a car, events etc. Ask them questions, create content that speaks directly to them, and get involved in discussions with them. endstream endobj 73 0 obj <>stream The kind a marketing agency might present to a client they want to get on board. When he would ask them what their plan was to earn him enough business to offset his costs, they were often dumbfounded or would reply, frustrated, that theyll obviously display his stickers! Explain up front that you are seeking sponsorship for your racing team and that the organization will find the proposal attached. From working with world-class drivers to developing a motor oil specifically for the high-revving speeds and long run times of racing engines, where there is racing, there is Valvoline. 2011 Team Racing Sponsorship Proposal Our desire . Click on the fillable fields and add the required data. How to get more Instagram followers as a racing driver, Flow-state thinking: The secret to shaving off seconds. If you can convince a company to sponsor you, but that company doesnt quickly see the value. The cover letter should also include the reasons why you think this sponsorship will work. Racers will put out an all-call on their social media pages and ask for small amounts at a time. If you get into Pro Road-Racing, they sell tickets for events, but aside from one-off popular events (like 24 hours of Daytona) there are still very few people in those stands. Fast shipping, quality parts. Connor Carrell Racing 7757 Cedar Glen Way Middletown Ohio 45042 Tax ID: 85-1748074 CCR Sponsorship Proposal Form Please Remit Payment to: Connor Carrell Racing 7757 Cedar Glen Way More >> 1 Year; $200.00: 3: 210901: Connor Carrell . Click the link below to read more. If you'd like to see examples of the pages in the Racing Mentor sponsorship proposal template, take a look . Proposal for auto racing sponsorship by moorespeed race engineering 2131 theo drive austin texas, 78723 512.474.7223 www.moorespeed.com. In this article, we have some handy racing sponsorship proposal samples in PDF available for your use. Well also cover the steps needed to secure long-lasting motorsport sponsorship including: All the links in the further resources sections are for free content from the podcast, blog, and YouTube channel. Download Its about being a christian role. Consider what will be most impressive to the types of sponsors you want to target. This might seem like a long process but it makes it so much easier to turn to those contacts when you need sponsorship or see an opportunity. However, when you intend to write a racing sponsorship proposal from scratch, you must know about its basic elements which are explained below. Organize the proposal in sections. Create a two-way relationship with your audience. 0 Select the submit format and acquire the legal papers template in your product. Getting a renewal for a second year comes down to one small thing: Did you help your sponsor reach its goals? Download this 100 percentage editable presentation and get access to our highly . If you have questions you think other race directors may know the answers to, or just want to chat about This might shift and change over the years, and thats fine, but at its core, its about how you present yourself to your audience and sponsors. And you're not alone. If you're already using a project management tool, like Asanaor Basecamp, to plan your race, set up a new or side project for your sponsorships. Dont expect to be sponsored for long. Do people regularly gravitate towards you for some reason or other? Even at the pro level, the work, luck, and talent required to make a career is astronomical. This deck can help spark conversations that eventually lead to a sponsorship proposal. If you can't use either of these for whatever reason, the next best thing would be to use Facebook's Audience Insights tool. Agree 10.48% Open the template in our online editing tool. Make your direct pitch. In those cases, sponsors will publishinstructions for rights holders, telling you everything you need to know to submit your sponsorship proposal to them, including: These direct-application sponsorship requests, where you can submit your sponsorship proposal online directly through the sponsor's own sponsorship request form, are you best bet for securing sponsorship. There are two reasons to have a sponsorship proposal, the first is position yourself as someone who can help a business. Mindset Performance Coach Craig Muirhead looks at the advantages of flow-state thinking for drivers and riders. Easily Editable, Printable, Downloadable. This is where your niche makes things easier. It will be worth it. 68 0 obj <> endobj When you watch any racing event like Formula One or MotoGP racing event, you see the names, stickers, and banners of different companies or organizations everywhere. Print out the letter and mail it or hand-deliver it to the potential sponsor. Trying to race while sticking to a budget? It's now time to decide whom to approach and how to get them interested in sponsoring your race. Step 2: Write a two to three paragraph of your opportunity. Step 3: Give a detailed overview of the audience, markets and overall media reach of the event. $ 15K . The majority of our racing will be at Western Springs Speedway as this is where New Zealand's best drivers . Following Up Your Sponsorship Proposal; Motorsport Sponsorship Guide Finding sponsors and making it to a racing grid year on year, or for the first time, can be a very daunting prospect and is more important than simply offering logos on your livery design. Itll be the basis for everything you post on social media, how you write race reports, and more. Include a quick reference of what that audience corresponds to in your proposal to be transparent with sponsors on how you got the information. Pearson Racing members utilizing wearing apparel with your corporate name/logo and the exposure you will receive in front of thousands of race fans. In your racing sponsorship proposal sample, you can also suggest and communicate suitable marketing tactics and strategies to the potential sponsor. When you first sign a sponsor, make sure to set some goals for the year in terms of how youre promoting them. This kind of branding will make you more recognisable. . If you are a driver seriously seeking sponsorship, take the time to read some of these so you can come out of the gate strong. Limit the photos to no more than one or two per page for the best aesthetic. A section about the car your drive. Figure out what you can offer to a potential sponsor. For example, if youre outgoing, love fitness, and do a lot of drifting, your presence on social media is going to be very different from someone who is a property developer moving through single-seater racing. You need to show up to a potential sponsor with a persuasive, well thought out plan. So fo ahead, drop them in the comments section below. Since road racing doesnt have a huge fanbase or mainstream media following, you need to show how you will do the legwork and get the sponsors name/product in front of possible customers. but you surely wont be walking away with a heavier wallet. Weve also included page references for the Get Paid to Race book (currently only available as an ebook). % The best way to learn about racing sponsorship is to read as much as you can about the subject. Although you've come a long way its still easy to get undone at this stage by the two cardinal sins of sponsor-seeking: Yes, copying your last sponsorship proposal and editing your sponsor's name and company details is tempting - it will definitely save you a lot of time.